Ultimately, billboard advertising helps you create brand awareness. Considering diving into billboard advertising for the first time? Or perhaps you want to refine your billboard advertising strategy to improve your campaign metrics and increase exposure. Use our guide to learn more about billboard types and costs, why billboard ads work, the nuances of successful boards, and helpful statistics about this advertising space. The cost of billboard advertising can be formidable for a startup or small operation. However, Blip Billboard’s digital billboards allow you to build brand awareness at a fraction of the cost.
Billboard Advertising ROI
As mentioned above, billboard advertising is out-of-home advertising. This is any advertising that reaches consumers when they’re outside their homes. And according to 2023 research, 49% of adult consumers notice billboard ads more than they did just one year ago.
Everything You Need to Know About Billboard Advertising
The Media Ant is a marketing and advertising agency with over 10 years of expertise. Read more about times square advertising here. Billboards aren’t particularly good at generating a response, such as having consumers visit your website or phone your store, but they are extremely effective at raising brand recognition.
If your next project isn’t on the list, click on Create a custom project. Strong visual appeal is one of our specializations here at Penji. If you want a billboard that makes your brand stand out from the rest. Requesting a design from us will definitely put you in the right direction.
Bulletins are the typical board you see along major highways. The majority measure 48 feet by 14 feet, though you can find some that are 10 feet high and 40 feet wide or 10½ feet high and 36 feet wide. We invite you to find out exactly what it means to GET MORE WITH US. Reach out for expert help and smart, customized solutions. We’re here to talk options, plan your campaign, or simply answer questions. Sign up to receive more well-researched small business articles and topics in your inbox, personalized for you.